Customer focus
Customer Seduction
It seems that nobody is more important to an organization than the customer. Yet we all struggle with the question: how do we ensure that the customer comes back?
Can we learn something from biology here?
As a supplier and customer, entrepreneur and guest or as a doctor and patient you enter into a short-term relationship. This means that you have to work on trust, sometimes impress a little bit, but above all pay attention and be visible. All this is something that monkeys understand well; they have to live
24 hours a day in a social relationship in which all these behaviours play an important role.
''We should focus more on the positive than the negative''
